Arts
and cultural institutions are like fingerprints. Their presence represents
a community’s unique cultural identity. Neighborhoods, cities and
metropolitan areas often point first to their arts and cultural landscape
when promoting their high quality of life. A robust arts community is
as important to a region’s economic health as education, housing
and other key amenities.
As arts infrastructure grows in importance, communities are taking a
closer look at programs to provide sustainable funding that will support
and expand their arts and cultural institutions. The market has so far
failed at consistently supporting the risktaking inherent in creative
nonprofit enterprises and the bold acts of inclusion and accessibility
that would attract broader, more diverse audiences.
Public support strengthens the capacity of local arts providers. It
allows them the resources to develop new activities that encourage broadbased
participation. It brings new audiences together with old, helping develop
a shared sense of community.
Art serves a public good. Yet shrinking funding and rising operational
costs are making it nearly impossible for many arts and cultural institutions
to keep their doors open.
Recognizing these challenges, metropolitan Atlanta business and civic
leaders have begun exploring options for developing sustainable arts funding
says Michael Rushton (pictured above), an associate professor
of public administration and urban studies. In a September 2003 report
for Research Atlanta, Rushton began to look at whether taxes could be
used to support the arts in the metro area. [“Will
Atlantans support a tax for the arts?” The Briefing,
Research Issue 2003]
In his latest Research Atlanta report, Sustainable Funding for the
Arts: What can Atlanta learn from the Detroit experience?, Rushton
provides the first known detailed empirical examination of voting patterns
for arts funding in the United States. He does this by matching Census
Tract data to the precinct-level results of Proposal K, a failed referendum
on arts funding in Detroit. Graduate student Wenbin Xiao provided research
support.
What lessons can Atlanta learn from the Detroit vote? In November 2002,
Rushton writes, voters in two Detroit counties rejected a proposed increase
in their property taxes, a portion of which was for 17 major arts and
cultural institutions with the remainder returned to the local communities
where the taxes would have been raised. The vote was close.
“Metro Detroit’s media reported four consistent objections
to the proposal,” says Rushton. “Voters had defeated a similar
culture tax in 2000. They felt the arts should be market driven, and that
low-income residents who would be taxed would have neither the time nor
the resources to visit the institutions. They objected that metro Detroit
residents who weren’t being taxed – those outside the two
counties – would benefit.”
Rushton uses Census and polling data to profile the type of voters who
supported Proposal K, as well as those who did not. “Our estimates
suggest that the person most likely to vote ‘yes’ on Proposal
K was an African American who rented his or her residence in an area close
to Detroit’s cultural center. This voter holds at least a bachelor’s
degree, does not generally drive or own a car, and is likely to vote the
Democratic ticket,” he says.
“Income, the value of owner-occupied housing, gender, age or parental
status did not appear to have a significant impact on a person’s
vote, one way or another.”
Rushton ends the report with conclusions for Atlanta drawn from Detroit’s
experience.
The full report and previous studies are available online at www.researchatlanta.org.
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