Goal 3
Raise the visibility of AYSPS and engagement with key stakeholders.
INITIATIVE 1
Execute and evaluate a public relations and marketing communications plan that promotes the School’s unique identity, research, programs, and people.
- Promote schoolwide use of a clear, unified identity.
- Execute a strategic, comprehensive communications plan that identifies, informs, and cultivates key stakeholders, i.e., Georgia State University internal audiences, digital and traditional news outlets, funders, policymakers, potential students, alumni, friends of the school, etc.
- Encourage and promote deeper university, community and professional engagement among faculty and staff
INITIATIVE 2
Broaden access to AYSPS research and increase global readership, downloads and citations by internally promoting the awareness and use of all scholarly digital databases available.
INITIATIVE 3
Expand and engage with our alumni network to support the strategic goals of the AYSPS.
INITIATIVE 4
Expand activities and each unit’s role in fund raising.